Product of the Year http://productoftheyear.co.za Consumers Vote. Sales Increase. Fri, 22 Jul 2011 10:49:34 +0000 en hourly 1 http://wordpress.org/?v=3.0.4 Dr. Robert Rey visited the Product of the Year offices http://productoftheyear.co.za/blog/2011/07/22/dr-robert-rey-visited-the-product-of-the-year-offices/ http://productoftheyear.co.za/blog/2011/07/22/dr-robert-rey-visited-the-product-of-the-year-offices/#comments Fri, 22 Jul 2011 10:46:09 +0000 poyza http://productoftheyear.co.za/?p=800 Continue reading →]]> World renowned Beverly Hills plastic surgeon and entrepreneur Dr. Robert Rey (Dr. 90210) visited the Product of the Year offices and entered his new range of skincare products into the PoY 2012 process!

Dr. Rey shows victory sign for the PoY process.

Dr. Rey shows victory sign for the PoY process.

Dr. Rey has seen that Product of the Year is not just a prestigious award but also champions the rights of consumers to get the best new products while delivering an ROI for companies.

More great news is that in September Product of the Year-South Africa will also be working with 3 starred Michelin Chef & celebrity Gordon Ramsay at the Good Food & Wine Show to review some great new food innovation in the market.

]]> http://productoftheyear.co.za/blog/2011/07/22/dr-robert-rey-visited-the-product-of-the-year-offices/feed/ 0 Vodacom as a sponsor http://productoftheyear.co.za/blog/2011/07/20/vodacom-has-come-on-board-as-a-sponsor/ http://productoftheyear.co.za/blog/2011/07/20/vodacom-has-come-on-board-as-a-sponsor/#comments Wed, 20 Jul 2011 13:10:54 +0000 poyza http://productoftheyear.co.za/?p=776 Continue reading →]]> Vodacom, the country’s largest mobile network, has come on-board as a sponsor for the Product of the Year 2012 Awards!

To celebrate this great new partnership, Vodacom will be sponsoring the research costs for ALL products that do not win in their categories for Product of the Year 2012!

Vodacom-Logo PoY_Logo

This means that no matter how many products you enter you only pay if you win. If you don’t win then the entire process is absolutely free – it’s that simple and all part of Vodacom’s plan to bring more “Power to You! ” We would like to extend a special thank you to the team at Vodacom for helping champion the rights of South African consumers!

Entries close on 31st July 2011 – Now you can get ALL your great new products into the largest survey of consumer innovation.  There is absolutely no risk and you still get a copy of the Nielsen report that highlights your products performance amongst 5,000 South African consumers!

]]> http://productoftheyear.co.za/blog/2011/07/20/vodacom-has-come-on-board-as-a-sponsor/feed/ 0 Colin Watts, Walgreens http://productoftheyear.co.za/blog/2011/01/16/colin-watts-walgreens/ http://productoftheyear.co.za/blog/2011/01/16/colin-watts-walgreens/#comments Sun, 16 Jan 2011 23:12:47 +0000 admin http://productoftheyear.co.za/?p=109 “By giving shoppers the confidence to try a product for the first time, the Product of the Year stamp makes their life easier and helps both brands and retailers”

Colin Watts,
Chief Innovation Officer, Walgreens (2010 Jury Chair)

]]> http://productoftheyear.co.za/blog/2011/01/16/colin-watts-walgreens/feed/ 0 Ed Uebele, Marketing Director, MARS Petcare http://productoftheyear.co.za/blog/2011/01/16/ed-uebele-marketing-director-mars-petcare/ http://productoftheyear.co.za/blog/2011/01/16/ed-uebele-marketing-director-mars-petcare/#comments Sun, 16 Jan 2011 23:10:02 +0000 admin http://productoftheyear.co.za/?p=121 “The POY seal has significantly helped us increase distribution”

Ed Uebele, Marketing Director, MARS Petcare (2010 US Winner)

]]> http://productoftheyear.co.za/blog/2011/01/16/ed-uebele-marketing-director-mars-petcare/feed/ 0 Associate Brand Manager, MARS Petcare http://productoftheyear.co.za/blog/2011/01/16/associate-brand-manager-mars-petcare/ http://productoftheyear.co.za/blog/2011/01/16/associate-brand-manager-mars-petcare/#comments Sun, 16 Jan 2011 23:04:36 +0000 admin http://productoftheyear.co.za/?p=123 “In the first 3-6 months after winning POY we got 40 Million media impressions and got Target to carry a third SKU of the product”

Associate Brand Manager, MARS Petcare (2010 US Winner)

]]> http://productoftheyear.co.za/blog/2011/01/16/associate-brand-manager-mars-petcare/feed/ 0 Natalie Banks 
Marketing Director, Wella http://productoftheyear.co.za/blog/2011/01/16/natalie-banks-%e2%80%a8marketing-director-wella/ http://productoftheyear.co.za/blog/2011/01/16/natalie-banks-%e2%80%a8marketing-director-wella/#comments Sun, 16 Jan 2011 23:02:03 +0000 admin http://productoftheyear.co.za/?p=325 “Being voted Product of the Year helped us tremendously in getting unprecedented attention and coverage from media in the beauty industry.”

Natalie Banks 
Marketing Director, Wella (2009 US Winner)

]]> http://productoftheyear.co.za/blog/2011/01/16/natalie-banks-%e2%80%a8marketing-director-wella/feed/ 0 Neil Shah 
Brand Manager, SC Johnson Aircare http://productoftheyear.co.za/blog/2011/01/16/neil-shah-%e2%80%a8brand-manager-sc-johnson-aircare/ http://productoftheyear.co.za/blog/2011/01/16/neil-shah-%e2%80%a8brand-manager-sc-johnson-aircare/#comments Sun, 16 Jan 2011 23:00:30 +0000 admin http://productoftheyear.co.za/?p=323 Continue reading →]]> “It’s a win all round for us and our customers. Being voted a winner by 60,000 consumers and then being able to put that message on the shelf gives us great credibility.”

Neil Shah 
Brand Manager, SC Johnson Aircare (2010 US Winner)

]]> http://productoftheyear.co.za/blog/2011/01/16/neil-shah-%e2%80%a8brand-manager-sc-johnson-aircare/feed/ 0 Mike San Clemente
 Associate Brand Manager, MARS Petcare http://productoftheyear.co.za/blog/2011/01/16/mike-san-clemente%e2%80%a8-associate-brand-manager-mars-petcare/ http://productoftheyear.co.za/blog/2011/01/16/mike-san-clemente%e2%80%a8-associate-brand-manager-mars-petcare/#comments Sun, 16 Jan 2011 22:44:08 +0000 admin http://productoftheyear.co.za/?p=318 Continue reading →]]> “Being a Product of the Year winner in our category is very important
 because it helps the shopper make a quick decision. When they see our shelf talker among 100 products in the pet food aisle they can quickly identify that only one was named ‘Product of the Year’ ”

Mike San Clemente
 Associate Brand Manager, MARS Petcare (2010 US Winner)

]]> http://productoftheyear.co.za/blog/2011/01/16/mike-san-clemente%e2%80%a8-associate-brand-manager-mars-petcare/feed/ 0 David Miller 
Brand Manager, Pledge http://productoftheyear.co.za/blog/2011/01/16/david-miller-%e2%80%a8brand-manager-pledge/ http://productoftheyear.co.za/blog/2011/01/16/david-miller-%e2%80%a8brand-manager-pledge/#comments Sun, 16 Jan 2011 22:39:40 +0000 admin http://productoftheyear.co.za/?p=314 Continue reading →]]> “The Product of the Year Symbol is going to help us differentiate from the 
hundreds other home cleaning products. The endorsement from 60,000 
people is huge for us and will help us increase the believability of our 
promise.”

David Miller 
Brand Manager, Pledge – SC Johnson (2010 US Winner)

]]> http://productoftheyear.co.za/blog/2011/01/16/david-miller-%e2%80%a8brand-manager-pledge/feed/ 0 Phil Lempert
, The Supermarket Guru http://productoftheyear.co.za/blog/2011/01/16/phil-lempert%e2%80%a8-the-supermarket-guru/ http://productoftheyear.co.za/blog/2011/01/16/phil-lempert%e2%80%a8-the-supermarket-guru/#comments Sun, 16 Jan 2011 22:37:19 +0000 admin http://productoftheyear.co.za/?p=311 Continue reading →]]> “Our supermarkets have 45,000 products. The average American shopper spends only 22 minutes in the supermarket. They are looking for symbols that can really give them a safety net, something that their peers have said: ‘This is a good product.’ It’s all about social networking. Product of the Year is something you can trust and products that you want to buy.”

Phil Lempert
, The Supermarket Guru® and Consumer Expert

]]> http://productoftheyear.co.za/blog/2011/01/16/phil-lempert%e2%80%a8-the-supermarket-guru/feed/ 0